yourjet

innovative jet service company is cleared for takeoff

Business Challenge

An air taxi service with state-of-art jets and an on-demand, pay-per-mile business model, needed a communications strategy to help effectively reach potential investors and future customers.

Solution

  • Create a media relations and communications platform in a "phased" approach designed to reach varied audiences prior to the public launch.

Results

  • Structured approach is working to capture high profile attention for YourJet’s unique service among key audiences.

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