yourjet
innovative jet service company is cleared for takeoff
Business Challenge
An air taxi service with state-of-art jets and an on-demand, pay-per-mile business model, needed a communications strategy to help effectively reach potential investors and future customers.
Solution
- Create a media relations and communications platform in a "phased" approach designed to reach varied audiences prior to the public launch.
Results
- Structured approach is working to capture high profile attention for YourJet’s unique service among key audiences.
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